SleepScore Labs has released its evidence-based Sleep API Suite, creating an opportunity for health and wellness apps to benefit from sleep data.
SleepScore Labs added this product line as an extension of its Software as a Service (SaaS) offering. In collaboration with the Lake Nona Impact Forum, SleepScore Labs introduced the SleepScore API to seamlessly connect sleep data with health and wellness apps.
API is ready to deliver evidence-based sleep solutions, strengthen engagement, and deliver better outcomes for users. SleepScore collects sleep data through its own sonar technology from iPhone, Apple Watch, Garmin, Oura, and many other devices.
Colin Lawlor, CEO of SleepScore, said in an email to VentureBeat that adding the SleepScore API to the app “means end users can gain insights and personalized coaching about their sleep. Better sleep is a huge driver of results in almost every area of health. “Whether it’s mental health, fitness, weight loss, or chronic disease management, apps have struggled to engage users and deliver evidence-based content.”
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Up to 70% of Americans are dissatisfied with their sleep and don't know how to fix the problem, Lawlor said. This is such a big problem that the number one search term on Google right now is ‘sleep’ (2x diet, 4x exercise).
“By adding these APIs, apps can deliver evidence-based sleep insights, content, and coaching to their services to deliver better outcomes. Our SleepScore API is unique in that it is built on the same evidence base that is currently approved for reimbursement in Germany. Our API achieves much better engagement than most health and wellness apps,” said Lawlor.
This announcement, made in conjunction with the Lake Nona Impact Forum, follows SleepScore Labs presenting key sleep research findings at the 2019 Forum.
The company was featured on WHIT (Wellness Home Build on Innovation and Technology), a living lab that aims to integrate health and wellness technology into everyday life. The SleepScore API is positioned as a tool for health and wellness apps to leverage its potential to improve sleep outcomes while increasing user engagement and retention.
SleepScore Labs aims to transform the way users approach sleep by leveraging a wealth of sleep-related data, including more than 230 scientific studies, 61 peer-reviewed publications, and more than 360 million hours of contextual sleep data.
The SleepScore API has shown impressive results, including 3-4 daily engagements, 60% retention rate after 30 days (industry average of 8%), and 10-26 hours of additional sleep per month. API has also significantly increased fitness activity by up to 48% and pioneered the world's first permanently repayable sleep improvement program in Germany, available to 74 million publicly insured people.
Uma Shivanand, head of product at SleepScore Labs, said in a statement: “We’re excited to bring the power of our evidence-based sleep improvement solution to many great health and wellness apps that can benefit by improving engagement, retention, and outcomes. . “It is our mission to have a meaningful impact on important aspects of people’s lives.”
The SleepScore API allows partners to deliver highly personalized sleep journeys and coaching that are deeply rooted in the latest behavioral sleep and circadian science. Based on two independent studies, including a randomized controlled trial, these APIs leverage user sleep data to drive innovative sleep habits and outcomes.
While improving sleep may not be the primary goal of many health and wellness companies, numerous independently peer-reviewed publications have documented the significant impact sleep has on health and wellness outcomes across a variety of sectors including fitness, nutrition, mental health, women's health, longevity and more. emphasized. , skin care and chronic diseases.
As a trusted sleep research and technology partner, SleepScore Labs works with global leaders such as Therabody, Mattress Firm, L'Oreal, IFF, Serta, Malouf, Dormeo, Myndstream, Win Brands, Alen, Swanwick, Smart Nora and Flexsteel. came. We have established ourselves as an industry leader and standard setter.
Each app makes its own pricing and subscription decisions. Our goal is to provide health and wellness apps with flexible business model options by integrating the power of sleep into their services.
SleepScore's DTC app offers a freemium model, with fully custom service coaching costing $10 per month or $60 per year.
SleepScore Labs was founded in 2016 by a team of sleep experts from ResMed, Apple, Philips, Harvard, and others. SleepScore Labs has 35 employees and has raised $13 million to date. SleepScore API pioneered the world's first permanently reimbursed sleep improvement program available to Germany's 74 million publicly insured people.
SleepScore has one million users and 360 million hours of sleep data.
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