“Masters of the Air” launched with more viewers in its opening weekend than any other Apple TV+ series in its first season, according to the streamer. Although exact viewership figures have not been revealed, this marks the launch of a war miniseries that outperforms other popular original titles such as “Hijack,” “The Morning Show” and “Severance.”
Remarkably, following the premiere of “Masters of the Air,” overall Apple TV+ viewership increased 65% globally compared to the previous seven-day period. The streamer also maintained double-digit growth in more than 100 regions.
‘Master of the Air’ is currently releasing new episodes, with episode 6 premiering on Friday, February 23rd. The finale will air on the streamer on March 15.
“Masters of the Air” is executive produced by Steven Spielberg for Amblin Television and Tom Hanks and Gary Goetzman for Playtone. Amblin's Darryl Frank and Justin Falvey serve as co-executive producers along with Playtone's Steven Shareshian and series writers John Orloff and Graham Yost.
Adapted from Donald L. Miller's book of the same name, this miniseries dramatizes the wartime adventures of the 100th Bomb Group, which launched dangerous air raids on Nazi Germany. The series boasts a deep ensemble that includes Austin Butler, Callum Turner, Anthony Boyle, Nate Mann, Rafferty Law, Barry Keoghan, Josiah Cross, Branden Cook and Ncuti Gatwa.
The miniseries has received rave reviews since its release. Diversity Senior TV critic Aramide Tinubu wrote that the production was “vast, beautifully presented and a reminder that war is murderous, horrific and horribly human.”
Matt Donnelly and Selome Hailu contributed to this report.