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There are more developments coming to the ongoing battle between Apple and its biggest App Store rivals. First, in a new opinion filed today in the US, Meta, Microsoft, X, and Match Group have teamed up to oppose Apple's proposed anti-steering changes in the US.
Meanwhile, Epic Games has shared more details about its plans to launch its own app marketplace for iPhone in Europe. It is said that the company takes 12% of the sales amount as a commission…
in America
As a result of a legal battle with Epic Games in the US, Apple was forced to relax anti-steering rules that previously barred developers from linking to alternative payment systems in their apps.
However, Apple said it would still charge fees for purchases made through alternative payment platforms as part of its plans. This fee is 12% for developers who are members of the App Store Small Business Program and 27% for other apps.
Epic Games has already expressed opposition to Apple's implementation of the anti-steering change, asking the court to hold Apple in contempt.
In a new opinion filed with the court today, Meta, Microsoft, X and Match Group publicly stated that Apple is not complying with the order. The Verge Explain:
Amici says Apple's 12 to 27 percent commission on external purchases defeats the purpose of the new requirement because it is only a few percentage points lower than what developers must pay for in-app purchases. External purchase fees can make it impractical for developers to even set up an external payment system. That's because the other transaction costs you might incur going that route could wipe out the entire 3% gain you'd get by moving off Apple's system. Moreover, if the price is the same or higher, customers are unlikely to choose the external option.
In the European Union
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Meanwhile, Epic has revealed some additional details about the upcoming Epic Games app store in the European Union. As part of today's Game Developers Conference, the company said it hopes to launch the Epic Games Store for iPhone and Android in the EU by the end of this year.
Epic says the terms for developers will be the same on the Epic Games Store on mobile as they are on the Epic Games Store on PC. Accordingly, the company takes a 12% commission on all sales through the Epic Games Store. For the first six months on the Epic Games Store, revenue sharing is 100% for developers.
The Epic Games Store will feature Epic's own content, including Fortnite, along with select third-party partners. The company said it would share additional details ahead of its launch later this year.
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