One of Marilyn Monroe's most famous quotes was, “I don't mind living in a man's world as long as I can exist as a woman in it.”
Now we need to edit that line. Now, more than 60 years after her death, there is a digital Marilyn, created by artificial intelligence and able to answer questions in her voice and style. The new version of Monroe debuted Friday at the South by Southwest technology conference in Austin, Texas.
Digital Marilyn is a partnership between Soul Machines, which creates digital people based on biological AI, and Authentic Brands Group, the company representing icons such as Monroe, Elvis Presley, Muhammad Ali, Shaquille O'Neal, David Beckham, and more. Many other celebrities and companies.
Digital Marilyn uses advanced natural language processing, deep learning, and Open AI's ChatGPT 3.5 to enable real-time interaction. This marks another step in expanding the ability of celebrities to earn money even after their death.
“This collaboration demonstrates the transformative power of AI to connect brands and consumers,” said Greg Cross, CEO and co-founder of Soul Machines. “Digital Marilyn features biological AI that brings iconic personalities to life through engaging dialogue and emotional intelligence. It's more than just nostalgia. “This is a glimpse into the future of immersive interaction.”
Digital Marilyn mimics human characteristics in a realistic way and can interact with users on a personal level. The average conversation length with a Soul Machines Digital Person is 20 minutes, and the character adapts to your questions and interests, according to the partnership.
“Marilyn Monroe remains a timeless icon who inspires generations with her talent, charisma and lasting legacy,” said Dana Carpenter, EVP of Entertainment at Authentic Brands Group. “She is thrilled to be partnering with Soul Machines, whose cutting-edge technology is a perfect match for bringing Marilyn to life in the AI era,” she said. While Marilyn Monroe can never be replaced or duplicated, digital Marilyn opens up exciting possibilities for generations of fans to connect with her in a whole new way, creating a deeper connection and appreciation for her enduring spirit and the mark she left on the world. ”